This is a comedy series produced by JP Spears, which pokes fun at the new age community. He has constructed a persona that is a satire of “Modern Hippy” culture. He especially makes fun of that groups aggressive presence online, and how they feel like they need to be overly vocal and their inflated sense of self importance. The irony being that he is a life coach and a public speaker, promoting self improvement.
“Being gluten free used to be a luxury only reserved for those who are intolerant to gluten. With this cutting edge gluten educational video, you can become gluten intolerant too, whether or not you’re actually intolerant to gluten. In the new age, if you’re not living gluten free, you’re getting left behind. Here’s your chance to jump on the new age conscious bandwagon!”
The selfishness of using someone else’s illness as a way to make themselves superior to others. This egoistic nature is something that I would like to explore further throughout my rabbit vlogs. In addition, I would like to use the vlogs to explore how many people feel like they are entitled and qualified to give lifestyle advice online.
This video has a high production value, which adds to the ‘seriousness’ of the video, making it a truer satire than a video with a lower production value. The sincerity and unequivocal belief in what he is talking about really sells the satire, making it even more comical. Everything in this video seems to be considered even down to the pastel green headband with a flower in it.